What is Dataspace AI?
Dataspace AI is a conversational AI Agent that automatically handles the entire research process, from planning and execution to insight generation.
It is a specialized Agent trained on Opensurvey's market and consumer research expertise and experience, equipped with knowledge documents from seasoned Opensurvey research professionals. Without any additional AI training, it independently determines what needs to be investigated and conducts research at an expert level.
Why Use Dataspace AI?
1️⃣ An AI built on the knowledge, experience, and working methods of Opensurvey experts
General-purpose LLMs have a broad knowledge of research, but they differ when it comes to deep expertise on "how to design good research." Dataspace AI is directly equipped with knowledge documents built up by Opensurvey research professionals over years of practice, enabling it to naturally suggest the right direction for your research objectives.
2️⃣ Everything in one tool
No more splitting your workflow across tools — using an LLM for ideas, Google Forms for survey setup, and yet another tool for analysis. With Dataspace, you can complete the entire research process end-to-end in one place.
3️⃣ Accurate and reliable data
General-purpose LLMs can sometimes misread numbers or provide inaccurate data. Dataspace AI, however, processes all calculation logic directly on the Opensurvey server via code — meaning it never fabricates figures and always delivers consistent, accurate data.
When Do You Need Dataspace AI?
✅ When a researcher has to handle everything alone — from planning to the final report
"It takes at least a week to complete a single piece of research. Analyzing existing data, writing reports, designing surveys, responding to stakeholder requests — there's just too much for one researcher to handle. 😓"
🧙 Here's how you can use it:
AI instantly drafts analysis of existing data and initial reports — so researchers can focus on review instead of getting bogged down in complex tasks.
Simply describe what you need in natural language, and a survey draft is automatically generated and can be revised instantly within the conversation.
When other teams have follow-up questions about research results, you can direct them to "ask Dataspace AI directly" — reducing repetitive back-and-forth.
✅ When you have no research experience or don't know where to start with survey planning
"I need to make an important decision based on survey data, but I'm not sure how to use existing data — and surveys are new to me, so the terminology is unfamiliar and I don't know where to begin. 😭"
🧙 Here's how you can use it:
Enter your question and AI will search existing data to provide an answer — and if there's no relevant data, it will suggest new research.
During the survey design process, AI automatically organizes your research objectives and handles everything from collection setup to execution. Even without prior experience, AI guides you through each next step so you can design surveys like a professional.
Enter your goal and AI will summarize results accordingly, helping you write reports and generate insights.
What Does Dataspace AI Do?
Dataspace AI helps you set the right direction during research and makes it easier to work through difficult points.
During research, you may find yourself wondering which approach best suits your objectives, or find the design and analysis stages challenging. Dataspace AI is there for those moments — reducing the guesswork and suggesting the right next step so your research can move forward naturally.
1️⃣ Exploring Existing Data
If you have a question, start by asking. AI searches for relevant surveys to answer your question, then analyzes and responds directly. The data AI draws on for its answers includes Space data with "View allowed" permissions or higher, and Trend Report data provided by Opensurvey. Trend Report data represents real consumer voices — scientifically designed and collected by Opensurvey professionals.
For example, you might ask: "Find me survey data on the spending and consumption habits (including subscriptions) of Korean office workers in their 30s and 40s."
If you want to explore the data further, you can ask follow-up questions to go deeper, continue exploring other topics, and generate an AI report that summarizes the findings along with key insights.
If the data you're looking for isn't available, AI will guide you through the questions needed to conduct additional research.
2️⃣ Research Planning
Enter your research objectives and what you want to find out, and AI will suggest the appropriate research approach.
Beyond simply recommending a survey type, it also provides a Research Planning Document and a Research Design Document, along with a summary of the survey structure at a glance.
Research Planning Document: A planning document that outlines the direction before research begins. It clearly captures why the research is being conducted, what needs to be confirmed, how it will be carried out, and what outcomes are expected by when — establishing the overall criteria and goals for the research. Generated documents are saved as outputs in your designated project.
Research Design Document: An execution design document that specifies how the actual survey will be structured. It systematically outlines who the survey targets, how questions will be asked, and how the survey will be organized to capture the required information. Generated documents are saved as outputs in your designated project.
3️⃣ Research Execution
Work with AI to move directly from planning to survey creation — tailored to your research intent. AI doesn't just design a professional-grade survey aligned with your objectives; it also creates a fully configured survey — with all questions, choices, and logic set up — ready to collect responses in your designated project.
💡 Tip: If there's anything in Dataspace AI's design that you'd like to add or modify, simply enter your request in the chat. You'll immediately see a new survey design that reflects your changes.
4️⃣ Analysis, Visualization, Insight Generation, and Report Writing
If you want to explore certain aspects of the collected data in more depth, or need analysis for a specific group (segment), just describe what you're looking for. Dataspace AI will provide a response accordingly.
It also generates charts in flexible formats that can be used in presentations. After each response, it suggests additional analysis directions worth exploring.
Additionally, it presents key evidence from the analysis results and automatically delivers insight generation and strategic recommendations based on those findings. It even automatically writes a strategy report tailored to your research objectives, ready for immediate use.
💡 Tip: You can ask questions not only about data collected through your own surveys, but also about externally collected surveys registered in Dataspace, and Trend Data provided by Opensurvey.
5️⃣ Research Q&A
If you have any questions related to research, feel free to ask — about anything. Drawing on the know-how of real research professionals, AI provides situation-specific guidance and frameworks. Even the challenges that come up mid-research can be naturally resolved.
For example, AI can answer questions like:
When is a 5-point scale more appropriate versus a 7-point scale?
Is a monadic or sequential approach better for concept testing?
If using a sequential approach, how many concepts is it appropriate to include?